Our brand identity

Our brand identity represents our values, our services and our personality. It is designed to increase recognition and build accurate perceptions of our organisation in the marketplace. Our brand identity is visually represented by the logo, the color palette, the typefaces and various visual elements.

We need to manage how our brand is represented across all visual media in various situations. The brand identity guidelines in the online manual have been created to fulfill this purpose. They explain how to depict and embody our brand ethos consistently to maintain the integrity of our brand.

Please view and read the guidelines and download the appropriate files. The guidelines are concise and easy to follow. Detailed instructions can be found in the available templates. Please use these templates whenever possible. They ensure consistency and make your work easier.

Do you have a question about our brand identity? Not quite sure how to apply the guidelines? Ask us. We will be happy to help you.